As Affiliate Manager, you will be responsible for the recruitment, performance and development of our affiliates and the affiliate program. You will manage affiliate marketing relationships, ensure affiliates are driving incremental sales, monitoring for unusual activity and building strong relationships.
Responsibilities
Develop an affiliate marketing strategy to scale digital revenues coming through the channel
Creating and negotiating strategic partnerships to deliver revenue growth and ROI
Monitor and analyse affiliate performance based on standards KPIs such as conversion rate/player value/ROI
Identify and cultivate top performers and develop incentive programs to reward key Casino and Sports affiliate partners
Create monthly promotions and communications to affiliate marketers
Collaborate with the internal operational and creative teams to continuously improve landing pages and overall marketing and merchandising campaigns through the affiliate network
Develop affiliate recruitment and affiliate program marketing campaigns
Implement strategies to increase quality and yield of Casino and Sports affiliate partners
Attend industry events and keep updated on industry trends
Responsible for Affiliated sales results in all markets
Monitor and analyse affiliate performance to measure effectiveness and profitability
Develop affiliate recruitment and affiliate program marketing campaigns
Requirements
At least 2 years of experience in affiliate management (Sports and/or Casino)
Affiliate portfolio in either Portugal, Italy or Spain (LATAM) markets
An established affiliate network in the iGaming industry
Strong negotiation, analytical and implementation skills
High comfort with data analysis and using data to make informed decisions
Knowledge of affiliate and direct marketing best practices
Strong analytics and Excel skills
Professional communication skills for phone, emails and chats with affiliates
Eagerness to learn and contribute with ideas to make continuous improvements
About Betting Connections
Betting Connections was founded at the beginning of 2010 as a response to an identified demand in the market for a true recruitment consultancy within the iGaming industry.
With dedicated recruitment specialist teams for IT, Multilingual and Gaming Specialists; we pride ourselves on our ability to fully understand the needs of both our clients and candidates, building long term relationships that are mutually beneficial to all. We achieve this by investing the time to get to know candidates and clients on a personal level, and by drawing on our extensive knowledge of both the iGaming and recruitment industries. This highly tailored approach to recruitment ensures that we know exactly what individuals are looking for and allows us to match the correct profile to the correct role, helping employers to grow their companies and individuals to develop their careers.
We operate throughout Europe and all of the major iGaming hubs across the globe, providing support for the industry’s leading operators and suppliers. We are 100% committed to making that perfect match between employers and job seekers across all functions within the industry, ranging from entry level to senior level positions.
