ACQUISITION MANAGER - MALTA
Our client is looking for an individual with a talent for marketing who wants to move their career to the next level. One of their brands which they support is looking to accelerate its growth in many regions, predominately across Latin America. This role will play a key part in this exciting period for the business. Ensuring that marketing plans are delivered accurately will be a crucial element in
achieving wider objectives.
Reporting directly to the Head of Commercial you will:
Own and Manage the Acquisition Marketing Proposition
Define the acquisition strategy by territory in line with overall marketing budget
Identify, agree and execute on all marketing activities
Be able to manage marketing budgets and combine multi-channel activities into one combined acquisition proposition
Own the marketing message and deliver a creative approach in line with the overall
Measurement and Performance
Monitor and optimize the funnel KPI’s across the different acquisition channels
Be able to identify value vs volume traffic and ensure positive ROI against CPA’s
Ensure clear measurement is available on all activities and be able to report on performance back to Senior Management
Complete competitor marketing analysis and monitor Brand awareness across core territories
Must have at least 2 years' experience managing an acquisition budget within the Gaming
Industry, preferably in Latin America
Has previously negotiated and agreed commercial acquisition deals across various media channels
Comfortable analyzing performance and justifying marketing opportunities to senior management
Must be self sufficient and happy working on their own and as part of a wider team
Being able to speak/write Spanish OR Portuguese would be PLUS
Proficient in English
Betting Connections was founded at the beginning of 2010 as a response to an identified demand in the market for a true recruitment consultancy within the iGaming industry.
With dedicated recruitment specialist teams for IT, Multilingual and Gaming Specialists; we pride ourselves on our ability to fully understand the needs of both our clients and candidates, building long term relationships that are mutually beneficial to all. We achieve this by investing the time to get to know candidates and clients on a personal level, and by drawing on our extensive knowledge of both the iGaming and recruitment industries. This highly tailored approach to recruitment ensures that we know exactly what individuals are looking for and allows us to match the correct profile to the correct role, helping employers to grow their companies and individuals to develop their careers.
We operate throughout Europe and all of the major iGaming hubs across the globe, providing support for the industry’s leading operators and suppliers. We are 100% committed to making that perfect match between employers and job seekers across all functions within the industry, ranging from entry level to senior level positions.