As a CRM Manager you will be responsible for our clients growth in their German speaking markets with the focus on conversion, retention and reactivation of existing customers. You will also design and implement churn prevention programs, work closely with internal and external stakeholders to further increase Sportsbook profitability, engage and monetise players.
Build campaigns & user journeys using Salesforce Marketing Cloud (Exact Target) / Emarsys
Promotion planning and execution including pre- and post-analysis
Creating new automations and newsletter templates (including editing of images & content)
Alignment with internal analysts to generate insights using market and customer data
German native speaker with English to a business standard
Passion for sports and sports betting, especially football
Good analytical and Project Management skills
Good html and Excel knowledge are an advantage
Advantage: Experience with CRM tool Salesforce Marketing Cloud (Exact Target) and/or Emarsys
Previous experience in this or a similar role will be considered an asset
Flexible with working hours (if needed) including weekends.
Betting Connections was founded at the beginning of 2010 as a response to an identified demand in the market for a true recruitment consultancy within the iGaming industry.
With dedicated recruitment specialist teams for IT, Multilingual and Gaming Specialists; we pride ourselves on our ability to fully understand the needs of both our clients and candidates, building long term relationships that are mutually beneficial to all. We achieve this by investing the time to get to know candidates and clients on a personal level, and by drawing on our extensive knowledge of both the iGaming and recruitment industries. This highly tailored approach to recruitment ensures that we know exactly what individuals are looking for and allows us to match the correct profile to the correct role, helping employers to grow their companies and individuals to develop their careers.
We operate throughout Europe and all of the major iGaming hubs across the globe, providing support for the industry’s leading operators and suppliers. We are 100% committed to making that perfect match between employers and job seekers across all functions within the industry, ranging from entry level to senior level positions.