CRM Retention Specialist to iGaming client in Bucharest

  • Nordic Jobs Worldwide
  • Bucharest, Romania
  • Jul 09, 2020
Full time CRM Jobs Retention Jobs

Job Description

CRM Retention Specialist to iGaming client in central Bucharest 

Main Responsibilities:

  • Together with the Head of CRM plan and implement strategies to increase customer conversion, retention and reactivation;
  • Supervise, coordinate, and monitor all promotional activities, such as monthly calendars, website publications, creative materials, and content;
  • Monitor and ensure that company content guidelines are being implemented on all verticals: email communication, SMS, website content and others;
  • Q&A of all player communication including email, SMS, browser push notifications and website notifications;
  • Oversee and ensure website content accuracy;
  • Ensure content and email best practices are being implemented;
  • Work closely with all departments to ensure the CRM Retention team works effectively for all aspects of the company;
  • Maintaining close and strong relationships with our relevant company stakeholders to ensure seamless business operation;
  • Monitor campaign performance in order to improve results and identify optimization needs;
  • Monitor business relevant KPIs to identify long hanging fruits, growth engines or improvement areas;
  • Ensure business and CRM target KPIs are being reached;
  • Lead a team of CRM Retention Specialists;
  • Report to the Head of CRM team performances.


  • 3+ years of experience in a leading position of a CRM team
  • Previous experience operating with CRM Tools – Optimove, Sales Force or similar
  • Good English skills – both written and spoken
  • Results and success driven
  • Goal orientated and highly functional in a team
  • Highly creative and imaginative
  • Problem solver who thrives on finding solutions
  • Able to work under pressure
  • Has a good eye for details
  • Teaching/Training skills
  • Autonomous & Flexible